Gettin in the Advertising Game: Princess Lasertron + You = <3

I’ve been buying ads on Passionfruit Ads for Hello Holiday since we launched, and I really think it’s cool how the founder, Jason, built a platform for bloggers to accept advertising that’s both easy and well-designed. For what it’s worth, he’s also an amazing customer service representative and I’ve enjoyed many a friendly convo with him for no reason at all.

So I decided to try using Passionfruit Ads as a blogger rather than just as an advertiser, and so far I really like it. Omaha-based wedding consultancy Signature Ceremonies already went in on a large ad, and I’m going to fuss with the code on the sidebar tonight to get all of them to line up and look a lot more pleasing. (I’m also messing with my blog header again, on that subject.)

With prices ranging from the cost of a case of Diet Coke (literally) up to $60 including a featured post, I’m going to use the proceeds from all of my ads to fund the extended trip I want to take with Alice to Berlin. If you’d like to promote your small business, blog, project, or just put something up to be weird or whatever, that’s cool–I’ll approve the ads that I feel are relevant to my interests and then they’ll each go up automatically. I explain more about these details on the sponsorship page.

I know ads are a hot-button issue for a lot of blog readers. I’ve read tons of forum posts and endless comment threads debating the ethics of accepting money from advertisers, how content goes downhill, how bloggers become “shills” for anyone that will throw them a buck…to that I say, whatever. I haven’t run ads on my site for a few years now, and when I found the Passionfruit app I got excited about the potential it represented for me. I’m excited to have an incredibly easy way to offer more visibility for small businesses and I’m excited to put the money toward a major travel goal I’ve had my entire adult life. I also can’t ignore how social media has changed the landscape for advertising–sidebar ads aren’t necessarily the best way to gain traction for a new brand anymore, but forming relationships with bloggers who can promote you through their networks on Twitter, Pinterest, Facebook, Vine, Instagram, etc. etc. etc., is where the value really is. For those brands I really love and want to support, that’s something I’m happy to do. I’m a member of the handmade/small biz community too and I think advertising is important for the development of small business. Whether that’s “ethical” or not isn’t the conversation to be having. The dialogue I have inside my head when I have an advertising opportunity is “Is this a good business?” “Do I believe in their mission and want to help them with their growth?” If so, then of course it’s ethical.

I’ll always do my best as a writer and keep sharing things about my family, my work, my bouquets and clients, and my community, and once in a while there might be a sponsored post in there. Whether you like or dislike my content, it’s not going to change–I’ll just keep being my likable/dislikable self. :)

Also the photos had nothing to do with ads, I just wanted to add something pretty to break up the potentially boring content of this post.

Dress: She’s my Sunshine Shift Dress; Shoes: Seychelles Ampersand Heels; all from Hello Holiday

xx
meg

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4 + = twelve

  • http://signatureceremonies.net/ Signature Ceremonies

    Meg, I never buy sidebar ads for my business. Ever. But love the idea of supporting your dream to live abroad, so I immediately clicked “YES!” I hope you’ll be sending postcards from Berlin soon.

  • mbhunt

    That’s a Yacht Club Party dress if I ever saw one!!!

  • http://profiles.google.com/sefarros Steffany Farros

    Berliiinnnnn. Maybe I will actually move there (we are supposed to be flying out sometimes in the next few days for an interview/visit) and then we can hang out in Berlin. Internet win.

OOTD: Summer Sweater

That thing where it’s 420 degrees outside and 69 degrees inside. Chilly Day Soiree Dress :: Remember Spring Sweater :: Late Night Platforms :: Hollywoodland Tote

when you want to work as remotely as possible: traveling for business

A: Travel is important to me because it helps my morale. It recharges my spirit. Every month or two? I like to get away as often as I can…probably sometimes to the annoyance of my business partner and coworkers. It’s always important to me to find something to work on wherever I go–a reason to make it worth my while from a business perspective–but there are some places I go just to ONLY work.

OOTD: Office Hours

This summer instead of having our 4-year-old Alice go to her school’s summer program, Dave and I decided to get a nanny. Her name is Kylie and she’s been WONDERFUL over the past two months! I really wish we could keep her all year and just have Alice in this hybrid coparenting-learning-field tripping-coming to the office situation, but I’m not sure I’m up for all the coordination it would take. I’m definitely considering it because I’ve never seen Alice so engaged and happy–she plays all day, does art and science camps and activities all over town, and gets lots of time outside, which leads to nice early bedtimes. Smile. I love having her at work after 4 every day and all day on Fridays.

Letter from a reader: Changes and consistency

I am a long time reader of your blog and have seen it through its various incarnations. I wondered if you might find inspiration one day to discuss the changes, i.e., the changes in you. For example (and these are purely from memory, so I may very well be misremembering things or just plain getting things wrong):

A Long Day

1. Woke up and read Dril’s favstar to start my day off on the right foot. Dropped Alice off at her first day of summer art camp—sculpture making at the Joslyn Art Museum. 2. Quick shower and blow-dry before Rebecca Forsyth’s Vintage-Inspired Hairstyling salon training class. 3. Got my hair set with my good friend and former Princess Lasertron model Caitlin. 4. Snacks on Jonathan Adler dishes under beautiful boxes of hair color. 5-6. Rebecca setting and styling Caitlin’s hair. 7. The “after.”
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